[FoME] Deutsche Welle Global Media Forum 2010

[Wilfried.Solbach at dw-world.de]

Please reserve this date!

Deutsche Welle Global Media Forum 2010
"The heat is on! Climate change and the media"
International conference, 21-23 June, Bonn/Germany

Climate change is THE topic for the decades ahead. What role do and should
the media play in treating the "story of the century"? What are the current
strenghts and weaknesses of the media? What must be improved? How can
entertainment programs be used to bring the message home?

Organizations like Internews, Panos and the iied (International Institute
for Environment and Development), media21 in Geneva and others have been
working on this topic for a considerable time already. And there is little
need to mention Copenhagen in December and what depends on it. This all
provides a great deal of valuable expertise and experience around for the
benefit of next year´s Global Media Forum at the end of June here in Bonn .

Organizations which have either already agreed to support the conference
actively or which have shown interest to do so include UNESCO, ABU, the UN
Climate Change Secretariat, CBA, Canal France International, Reporters
Without Borders, SIGNIS, GPACC, Critical Distance, BICC, the Wuppertal
Institute, Institute for Advanced Study in the Humanities (KWI), Potsdam
Institute for Climate Impact Research (PIK), German Federal Ministry for
Education and Science, DEG, InWEnt, Climate Broadcasters Network - Europe,
International Youth Conference for Environment... the list goes on and on.

The vast majority of the scientific world agrees that the environment would
collapse with an increase in global temperature beyond 2° Celsius.
Combating global warming and its potential dangers requires various forms
of action.

         Adaptation - minimizing the effects of unusual and extreme weather
         events such as heat waves, wind storms, floods and droughts.
         Mitigation - reducing the causes of climate change and global
         warming (designing energy policy, advancing renewable energies,
         eliminating the use of fossil fuels).
         Vision - transforming into a post-fossil fuel, sustainable,
         low-carbon society.

All of this requires a fundamental change in attitude, behavior and
lifestyle at an individual level as well as in the economic and political
realms at large. Here is where media can and must play a crucial role.
These matters of consciousness and awareness are profoundly shaped by the
media.

The 2010 conference will bring together media users and producers,
scientists, peace keeping and conf lict prevention specialists, energy
industry experts, policy makers as well as representatives from
international, grassroots and non-governmental organizations to discuss how
to harmonize individual and collective action in order to steer the world
away from a foreboding future and instead toward genuine sustainability.
The role the media play in this process will consistently be in focus
during the three-day conference.

Topics include so far:

      ·        Climate change - the road ahead

      ·        Ways towards a low-carbon economy

      ·        Costs and consequences of adapting to global warming and the
      impact on North-South relations

      ·        Understanding science and negotiations under post-Copenhagen
      conditions

      ·        The media's role in scientific scenarios and infrastructure
      change

      ·        Raising awareness and galvanizing action in audiences

      ·        The role of the media in preserving the basis of people's
      existance

      ·        Taking stock of climate change in the news worldwide

      ·        The special responsibility of public broadcasters

      ·        Communicating climate information: the media, PR and
      education

      ·        Tense relations between journalists and scientists

      ·        Objectivity at stake? Journalism and "green" companies

      ·        From science journalism to mainstream media

      ·        Journalists as eyewitnesses of climate change

      ·        Responding to global warming skepticism

      ·        Gender and climate change

      ·        Localizing global issues

      ·        Coverage vs. advocacy. Does the media guide or reflect
      cultural shift?

      ·        Climate-induced migration

      ·        The information gap in developing countries and the role of
      the (new) media

The documentation of this year´s Deutsche Welle Global Media Forum
"Conflict prevention in the multi-media age" can be downloaded here.


Conference Secretariat
Deutsche Welle Global Media Forum
Organisation: DW – MEDIA SERVICES GmbH
Kurt-Schumacher-Str. 3
53113 Bonn , Germany
Phone: +49.228.429-2142
Fax: +49.228.429-2140
gmf at dw-world.de
http://www.dw-gmf.de/

Deutsche Welle Global Media Forum


The conference is co-hosted by the Foundation for International Dialogue of
the savings bank in Bonn and supported by the German Foreign Office, the
State Government of North-Rhine Westphalia, the European Regional
Development Fund and the City of Bonn.
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