[FoME] KAS-Publikation: Journalism Convergence in Asia

[Christoph Dietz]

Stephen Quinn
Asia's media innovators
Singapore: Konrad-Adenauer-Stiftung, 2008, 170 p.
Download: www.kas.de/wf/doc/kas_13022-544-2-30.pdf

"This book describes convergent and innovative forms of journalism throughout the Asian region, via a case study of a major media company in nine countries. It is not a book about corporate convergence, where companies merge because of the mutual advantages. It will also not discuss the technological (and perhaps utopian) merging of many pieces of digital communication equipment into a single box in the living room or study. This book is a study of innovative ways of doing journalism in the Asian region..." (p.13)

... "This book uses a PEST analysis to look at innovation and convergence in the Asian region. A PEST analysis assesses each company in terms of political, economic, social and technological factors influencing convergence. Issues to be considered under the PEST label include:
POLITICAL (media ownership laws, company structure, management attitudes to convergence, national media structure)
ECONOMIC (financial drivers such as audience reach, competition in the market, overall advertising market place, costs of equipment used for convergence)
SOCIAL (change agents within the newsroom, multimedia mindset of managers and journalists, literacy levels of the audience, levels of desire for social change)
TECHINCAL (broadband and mobile phone penetration, technologies available for newsgathering, levels of journalists's technical skills and training, availability of training)" (p.16/17)

Contents:
1. Convergent journalism around the world
2. Singapore press holdings
3. The Star group in Malaysia
4. The Nation Multi-Media group in Thailand
5. Inquirer.net in the Philippines
6. Ohmy News in South Korea
7. Global Mediacom in Indonesia
8. PCCW and the new business channel in Hong Kong
9. China Daily Online in China
10. Hindustan Times Group in India
11. Conclusion