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<p class="MsoNormal"><b><span lang="EN-US" style="font-size:10.5pt;mso-fareast-language:DE">Dear FoME Members,<o:p></o:p></span></b></p>
<p class="MsoNormal"><span lang="EN-US" style="font-size:10.5pt;mso-fareast-language:DE"><o:p> </o:p></span></p>
<p class="MsoPlainText"><span lang="EN-US" style="font-family:"Calibri","sans-serif"">Media connects people to their world, gives voice to their ideas and dreams, and equips them with knowledge to improve their lives and the lives of others. In all these ways,
media catalyzes participatory citizenship, on both a local and global scale. But even in this age of pervasive media, many millions of people marginalized by political and economic barriers lack access to even the most basic tools of information -- thereby
depriving them of valuable input and connection, and depriving the rest of the world of their voices. <o:p></o:p></span></p>
<p class="MsoNormal" style="mso-margin-top-alt:auto;mso-margin-bottom-alt:auto;line-height:12.0pt">
<span lang="EN-US" style="font-size:10.5pt;mso-fareast-language:DE">Ashoka Changemakers hopes to change that by inviting the world’s citizens -- notably you -- to enter Citizen Media: A Global Innovation Competition. What do we mean by this? Well, we’re waiting
for you to tell us, but here are some initial ideas for what strong entries might hope to achieve:<o:p></o:p></span></p>
<ul type="disc">
<li class="MsoNormal" style="mso-margin-top-alt:auto;mso-margin-bottom-alt:auto;line-height:12.0pt;mso-list:l0 level1 lfo1">
<span lang="EN-US" style="font-size:10.5pt;mso-fareast-language:DE">Give voice to underserved, vulnerable populations, introducing them to media creation and distribution (e.g., crowdsourcing strategies, training to advance digital literacy);<o:p></o:p></span></li><li class="MsoNormal" style="mso-margin-top-alt:auto;mso-margin-bottom-alt:auto;line-height:12.0pt;mso-list:l0 level1 lfo1">
<span lang="EN-US" style="font-size:10.5pt;mso-fareast-language:DE">Equip journalists and publishers with tools or channels to report important news that otherwise gets missed (e.g., content creation, aggregation and distribution solutions);<o:p></o:p></span></li><li class="MsoNormal" style="mso-margin-top-alt:auto;mso-margin-bottom-alt:auto;line-height:12.0pt;mso-list:l0 level1 lfo1">
<span lang="EN-US" style="font-size:10.5pt;mso-fareast-language:DE">Advance free speech and privacy protections (e.g., encryption tools to protect the identity of content creators and users);<o:p></o:p></span></li><li class="MsoNormal" style="mso-margin-top-alt:auto;mso-margin-bottom-alt:auto;line-height:12.0pt;mso-list:l0 level1 lfo1">
<span lang="EN-US" style="font-size:10.5pt;mso-fareast-language:DE">Address the financial sustainability of quality news (e.g., micropayments systems that reward journalists, models for revenue sources); and<o:p></o:p></span></li><li class="MsoNormal" style="mso-margin-top-alt:auto;mso-margin-bottom-alt:auto;line-height:12.0pt;mso-list:l0 level1 lfo1">
<span lang="EN-US" style="font-size:10.5pt;mso-fareast-language:DE">Help people better navigate information and ascertain content reliability and authenticity (e.g., content sorting and fact-checking tools).<o:p></o:p></span></li></ul>
<p class="MsoNormal" style="mso-margin-top-alt:auto;mso-margin-bottom-alt:auto;line-height:12.0pt">
<span lang="EN-US" style="font-size:10.5pt;mso-fareast-language:DE">Got any good ideas yet? We thought you might. Starting on July 13th, 2011, Ashoka Changemakers invites you to share them with your fellow global citizens.<o:p></o:p></span></p>
<p class="MsoNormal" style="mso-margin-top-alt:auto;mso-margin-bottom-alt:auto;line-height:12.0pt">
<span lang="EN-US" style="font-size:10.5pt;mso-fareast-language:DE">This competition is run by Ashoka with sponsorship from Google:</span><span lang="EN-US" style="font-size:10.5pt">
</span><b><span style="font-size:10.5pt"><a href="http://www.changemakers.com/citizenmedia"><span lang="EN-US">http://www.changemakers.com/citizenmedia</span></a></span></b><span lang="EN-US" style="font-size:10.5pt"><o:p></o:p></span></p>
<p class="MsoNormal"><span style="font-size:10.5pt">Best,<o:p></o:p></span></p>
<p class="MsoNormal"><span style="font-size:10.5pt">Michael Vollmann</span><span lang="EN-US" style="font-size:10.5pt"><o:p></o:p></span></p>
<p class="MsoNormal"><span lang="EN-US"><o:p> </o:p></span></p>
<p class="MsoNormal"><span style="font-size:8.0pt;font-family:"Times New Roman","serif";color:#003366;mso-fareast-language:DE">---</span><span style="font-size:12.0pt;font-family:"Times New Roman","serif";color:black;mso-fareast-language:DE"><o:p></o:p></span></p>
<p class="MsoNormal"><span style="font-size:8.0pt;font-family:"Times New Roman","serif";color:#003366;mso-fareast-language:DE">Michael Vollmann<br>
Ashoka Deutschland gGmbH<br>
Sophienstr. 26<br>
80333 München<br>
Tel: 089 5594 3252<o:p></o:p></span></p>
<p class="MsoNormal"><span style="font-size:8.0pt;font-family:"Times New Roman","serif";color:#003366;mso-fareast-language:DE">mvollmann@ashoka.org<o:p></o:p></span></p>
<p class="MsoNormal"><span style="font-size:8.0pt;font-family:"Times New Roman","serif";color:#003366;mso-fareast-language:DE">---<o:p></o:p></span></p>
<p class="MsoNormal"><span style="font-size:8.0pt;font-family:"Times New Roman","serif";color:#003366;mso-fareast-language:DE"><a href="http://www.ashoka.org/de" target="_blank"><span style="color:blue">www.ashoka.org/de</span></a> <br>
<a href="http://www.changemakers.net/" target="_blank"><span style="color:blue">www.changemakers.net</span></a></span><span style="font-size:12.0pt;font-family:"Times New Roman","serif";color:black;mso-fareast-language:DE"><o:p></o:p></span></p>
<p class="MsoNormal"><span style="font-size:8.0pt;font-family:"Times New Roman","serif";color:#003366;mso-fareast-language:DE">---</span><span style="font-size:12.0pt;font-family:"Times New Roman","serif";color:black;mso-fareast-language:DE"><o:p></o:p></span></p>
<p class="MsoNormal"><span style="font-size:8.0pt;font-family:"Times New Roman","serif";color:#003366;mso-fareast-language:DE">Geschäftsführung: Konstanze Frischen, Oda Heister, Felix Oldenburg<br>
Amtssitz: Taunustor 2, 60311 Frankfurt am Main<br>
Amtsgericht Frankfurt HRB 57749</span><span style="font-size:12.0pt;font-family:"Times New Roman","serif";color:black;mso-fareast-language:DE"><o:p></o:p></span></p>
<p class="MsoNormal"><o:p> </o:p></p>
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