[FoME] Open Access Publication: Global Perspectives on NGO Communication for Social Change

[Christoph Dietz]

Global Perspectives on NGO Communication for Social Change
Edited by Giuliana Sorce
Routledge, 2022, 205 p.
 
Download: https://doi.org/10.4324/9781003188636
 
"This book examines the central role media and communication play in
the activities of Non-Governmental Organizations (NGOs) around the
globe, how NGOs communicate with key publics, engage stakeholders,
target political actors, enable input from civil society, and create
participatory opportunities. An international line-up of authors first
discuss communication practices, strategies, and media uses by NGOs,
providing insights into the specifics of NGO programs for social change
goals and reveal particular sets of tactics NGOs commonly employ. The
book then presents a set of case studies of NGO organizing from all over
the world-ranging from Sudan via Brazil to China - to illustrate the
particular contexts that make NGO advocacy necessary, while also
highlighting successful initiatives to illuminate the important spaces
NGOs occupy in civil society." (Publisher)
 
Introduction / Giuliana Sorce, 1
I. COMMUNICATING FOR SOCIAL CHANGE
1 NGO-Business Partnerships: Implications for Corporate Social
Responsibility and Social Change Communication / Vidhi Chaudhri & James
Everett Hein, 9
2 Resource Mobilization Strategies for Social Changes among Climate
Change ENGOs in the United States: A Text Mining Study / Kenneth C. C.
Yang & Yowei Kang, 29
3 The Strategy of NGO Journalism in the Fight for Refugee Rights /
Delaney Harness, 49
4 Integrating Social Media in NGO Strategic Communication: Lessons from
Dutch NGOs' Communication Practices / Delia Dumitrica, 73
5 Narrative Strategies for Animated Development Communication: Examples
from BRAC in Bangladesh / Naima Alam, 90
II. CASE STUDIES OF SOCIAL CHANGE NGOS
6 The Development Workshop Cooperative Giving Voice to the Voiceless:
Advocating for Seasonal Agricultural Workers in Turkey / Emel Ozdora
Aksak & Daniela V. Dimitrova, 109
7 The Government's Needs vs. the Demands of Labor: A Case Study of
Organizing by Labor NGOs in China / Luwei Rose Luqiu, 128
8 Organizational Legitimacy and Communication on Social Networking
Sites: A Case Study of Sadagaat and The Hawadith Street Initiative in
Sudan / Maha Bashri, 145
9 Theorizing Feminist-Democratic Media Activism via NGO Media Activism
in South Africa / Giuliana Sorce, 160
10 Practicing a Politics of Artistic and Communicative Trans Care: Casa
Chama and Transvestigender Rights in Brazil / Isabel Löfgren, 179
 
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Christoph Dietz
CAMECO
Postfach 10 21 04 
D-52021 Aachen, Germany
Tel.: 0049 - 241 - 70 13 12 14
Fax: 0049 - 241 - 70 13 12 33
christoph.dietz at cameco.org
http://www.cameco.org
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